Irving, Texas
Event planner. Founder of Simply Details. Eighteen years of making magic behind the scenes.
Her story
Three roles in seven years, from the selling floor to merchandise planning. Seasonal financial plans for designer jewelry departments totaling $26M. Vendors called daily to confirm delivery dates and expedite orders, with inventory flowing across 38 full-line stores.
Her own woman-owned boutique planning business, built entirely on word-of-mouth referrals to keep it exclusive. About 10 events a year for 50 to 100 guests, budgets from $10K to $100K, and roughly 50 vendor partners kept on one timeline.
A custom charcuterie board and grazing table line, about 15 commissions a year. Hands-on, food-styled, and grown the same way everything else has been: entirely by referral.
Signature events
Raised over $800K.
Planned end to end, from the first idea to the last thank-you.
Three years running.
The name came from the details.
How she works
Vendors, clients, and attendants all know where to be and when. The schedule exists long before anyone needs to ask for it.
About 50 vendor partners, coordinated end to end: confirming deliveries, tracking and expediting orders, managing load-in and load-out.
White-glove service, first learned on the Neiman Marcus selling floor. She is the person clients reach first and thank last.
Sourcing supplies, styling spaces, organizing inventory and returns, and handling every detail that has to stay invisible for the night to feel effortless.
Every client arrives through a past one.
Since 2024
A custom charcuterie board and grazing table line, added in 2024 and delivering about 15 commissions a year. Grown the same way everything else has been, entirely through word-of-mouth referrals.
